Latin America experienced the emergence of outsiders in politics before the rest of the world as a response to citizen frustration and the erosion of traditional parties. What is still surprising in other countries has become routine in the region and offers insight to understand the current challenges of global democracy.
Pablo Marçal's election campaign mirrors many elements that propelled Javier Milei to Argentina’s presidency, including anti-government, anti-political rhetoric and robust digital communication strategies.
The main challenge of election polls is linked to human behavior and how to reconcile the gap between what people say they intend to do and what they actually do.
The 14.5 million votes for Petro and Rodolfo are votes against a hegemonic project and a way of making politics that are extremely worn out. The majority are fed up with the uribist right-wing and the political "machineries".
